Apple Reveals Mac Studio, New iPhone SE, And More Details
Apple events can sometimes fizzle out.
Besides the ceremony of a new iPhone series each year, it’s a little harder to get excited about Macs and iPads with slightly better chips and minor design tweaks.
We saw a splash of color and some redesigns in the last year, but this March event was packed with devices for elements of the Apple audience that aren’t always catered for.
For them, this might be an important Apple reveal.
I say this in hushed tones as a phone guy, but the Mac Studio could be the standout.
It’s a pro-level desktop built to showcase Apple’s most powerful chip, the new M1 Ultra.
The company says its new desktop runs up to 60 percent faster than a Mac Pro with its 28-core Intel processor.
Also, counter to some of its laptops, it’s filled with ports.
There are four Thunderbolt 4 connections, two USB-A ports, HDMI and 10Gbps Ethernet.
Also! There’s an SD card slot and two additional USB-C connectors on the front of the computer.
The bad news might be that it starts at $2,000, but it still isn’t quite the Mac Pro beast some creatives are waiting on.
That’s “for another day,” according to Apple. Oh, and there’s a new display to go with it.
At the other end of the scale, the iPhone SE makes a return.
And it’s still got a home button.
This means it looks like its predecessor, mostly.
However, it’s now got 5G (welcome to 2022) and an updated quad-core A15 Bionic processor — the same processor as Apple’s iPhone 13 series, but now in a phone that costs $429.
Finally, Apple’s iPad Air also sticks to its 2020 redesign.
It has a new front-facing camera sensor and, like the 2021 iPad Pro, features Apple’s M1 chip.
Apple Reveals Mac Studio, New iPhone SE, And More Details
iPhone SE
Apple opened the event with the announcement of the third-generation iPhone SE.
Like its 2020 predecessor, the 2022 model looks like an iPhone 8 but features some of the company’s latest technologies, including its blazing fast A15 Bionic processor.
The SE also includes a new modem that can connect to 5G networks.
Additionally, Apple claims it features a “new” camera system that includes a handful of computational photography features found on the iPhone 13, including Smart HDR 4 and Deep Fusion for better low-light shots.
At $429, it’s also $30 more expensive than its predecessor. Pre-orders for the iPhone SE open on March 11th, with general availability to follow on March 18th.
Alongside the SE, Apple announced it would offer the iPhone 13 in two new green colors.
Those go on sale on March 18th.
iPad Air
After its glow-up in 2020, the iPad Air became one of the most compelling products in Apple’s lineup.
At its Peek Performance event, Apple announced a minor refresh of the tablet that adds a couple of handy upgrades.
Likely the most impactful is the inclusion of a new front-facing camera sensor that supports the company’s Center Stage feature for ensuring that you’re in the center of the frame during FaceTime calls. Internally, the 2022 iPad Air, like the 2021 iPad Pro, features Apple’s M1 chip.
The company claims that should make its tablet about twice as fast as a similarly priced Windows laptop. Apple will also offer the iPad Air with optional 5G connectivity.
The iPad Air starts at $599.
It will be available to pre-order starting March 11th, with general availability to follow on March 18th.
Mac Studio and Studio Display
Thankfully, Apple’s Peak Performance event didn’t only consist of refreshes to existing products.
The company also had something fresh to show in the Mac Studio, a pro-level desktop that features its new M1 Ultra.
Thanks to its most powerful chip to date, Apple claims the Mac Studio is up to 60 percent faster than a Mac Pro with a 28-core Intel processor in CPU tasks.
Outside of performance, a highlight of Mac Studio is all the I/O it includes.
On the back of the computer, you’ll find four Thunderbolt 4 connections, two USB-A ports, HDMI and 10Gbps Ethernet.
Meanwhile, there’s an SD card slot and two additional USB-C connectors on the front of the computer.
Of course, power and versatility come at a cost, and the Mac Studio is no exception.
It starts at $2,000 before you include upgrades and optional accessories.
All in, you’re looking to pay as much as $7,999 when you include peripherals and a matching display.
Speaking of that matching display. Alongside Mac Studio, Apple announced its new Studio Display, a 27-inch monitor that features a 5K Retina panel capable of 600 nits of brightness and P3 wide color gamut coverage.
It also features a built A13 processor, six-speaker sound system, and a 12-megapixel front-facing camera with Center Stage.
The Studio Display starts at $1,599.
If you want a height-adjustable stand, that’s an extra $400.
Like everything else Apple announced today, both the Mac Studio and Studio Display will ship on March 18th.
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